Saturday, June 30, 2007

Common Sense Advisory in Business Week

Our PR agent, Melissa Gillespie, is very happy today.

My partner Don DePalma was mentioned in BusinessWeek Special Report "Online, a Global Strategy Starts at Home." After scoring Time magazine earlier this year (Translation Nation, January 12, 2007), the stakes have gone up for Melissa. Next she will have to put me in the cover of some magazine.

Last week in Berlin, we ran a workshop for several European translation companies called "Unleash the Power of PR" in which discussed the value of being quoted in the mainstream media. The workshop was organized by ELIA and drew 22 participants.

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